MOQ (Minimum Order Quantity) refers to the smallest quantity of products that a supplier is willing to sell in a single order. Minimum order requirements can vary significantly among wholesalers depending on their business model, product category, and pricing structure. Some suppliers offer low MOQs, making it easier for small businesses, startups, and independent retailers to purchase inventory without a large upfront investment. Other wholesalers may require larger bulk purchases, case quantities, or even full pallet orders to qualify for wholesale pricing. Understanding a supplier?s MOQ is important when planning inventory purchases, managing cash flow, and determining whether a wholesale partnership is a good fit for your business needs